Even after posting content with consistency, are you unable to crack how to gain good engagements?
Isn’t it stressful not to drive sufficient reach on your posts after investing this much effort?
But have you ever wondered what could be the reason behind it?
Ever since marketers have discovered the social media platforms to be the most efficient to outreach themselves, the competition has increased drastically.
The best way to grab the visitors’ eyeballs is to create catchy posts and stuff with accurate information that audiences are seeking. This includes designing content by aiming at the right group of people from their respective niches.
You are all set to proffer the best product and services, but, will your research, efforts, and inputs worth it when you don’t even get the audience to have a look at your posts?
Then how to know when you can get the most visitors on LinkedIn?
What is the best time to post on LinkedIn?
Without any further due, let’s get into it.
Effects on LinkedIn Timings Due to Pandemic
Unlike other platforms like, Facebook, Instagram, Twitter, etc., LinkedIn is a professional social network that majorly aims at official works and also consists of users with professional appearances, numerous companies and employees as well as B2B service providers.
During the lockdown, there was a huge change in people’s daily life and work routine, which made multiple changes in social media interactions, timings, and so on. Even after post lockdown, situations are not completely back on track as before.
According to the reports, there are chances of LinkedIn users in multiple factors. Due to the uncertainty of jobs these days, there was a remarkable growth in the users; moreover, situations have not only changed the timings but also the days for high traffic.
Here we’ll be discussing in-depth the days and hours to grab peak timings.
When is the best time to gain reach through LinkedIn Posts?
The average best time to post on LinkedIn depends on what profile you are working on, the niche, and the bunch of audience that you want to target.
And there is no exact period for every firm on LinkedIn. One can post their content in different periods and can find their own best time through the outcomes of the post.
But, here is a condition.
This procedure may take indefinite time, in addition to that, as we all are aware of the neck-to-neck competition out there, so investing your precious time just to identify peak timings on LinkedIn may get you out of the race.
Here we have listed the best time to post on LinkedIn:
- Sprout Social:
Wednesdays
- 8 am–10 am
- Around 12 pm
Thursdays:
- Around 9 am
- 1 pm–2 pm
Fridays:
- Around 9 am
- HubSpot:
Wednesdays
- Around 10 am to 12 pm
- Quintly:
- In between 7 am–8 am,
- At 12 noon
- Around 5 pm–6 pm
- Buffer:
- Tuesdays: Around 7 am–9 am
- Wednesdays: Around 7 am–9 am
- Thursdays between 7 am to 9 am and also from 5 pm to 6 pm
- Oberlo:
- Tuesdays from 10 am to 11 am
- Wednesdays from 10 am to 11 am
- Thursdays from 10 am to 11 am
- The Balance SMB:
- 7 am to 8 am on weekdays
- 5 pm to 6 pm on weekdays
Still, want to have more knowledge on crest hours on LinkedIn? Just check in here.
As we discussed earlier in the introductory section, with having good knowledge of timings of peak hours of any platform, the brand must have hands-on effective writing skills as well.
Let’s know about how to create standard yet attractive posts.
How to Post On LinkedIn?
You can easily post and share content on LinkedIn by clicking on the ‘share box’ at the top of the homepage.
Like other social media platforms, you can share:
- Images by selecting the camera icon
Image size for the LinkedIn post should be
- Recommended size: 1200*628 pixels
- 1200*1200 (square)
- 1080*1350 (portrait)
- Videos through clicking on the video icon
Video size for the LinkedIn post should be
- 256*144 (minimum)
- 4096*2304 (maximum)
- Documents by selecting docs icon
Supported file type: PPT, PPTX, DOC, DOCX, and PDF.
Also, the file must not exceed the size of 100MB and 300 pages.
In addition, you can also publish articles by selecting the option ‘write articles’.
Are you wondering, why you need to keep a note of all these assets while posting on the platform?
Because quality does matter.
Around 99% of LinkedIn users are based on the businesses and professionals who are more likely hit on the platform to do research, study or create related content that can help them to advance their career, network, and to be on the radar of employers from their niche.
And to grab such audiences, what works the best is keyword-rich articles, blog posts, creative content, graphics, videos, the share, and informative documents.
Wrapping Words
We hope this article has helped you with your queries and answered you in a detailed manner. If you’ll work on your profile accordingly then no doubt, you will unleash maximum outcomes with the best time to post on LinkedIn.
Also, don’t forget to share this piece of information with your contacts.
